New for the Choice store online Humör, has made a real impact to the top fashion scene in most of Europe in just over a year.
Humör is all about colours, patterns and graphic styling; its casual, edgy style has taken…
The spring/summer 10 London shows are all done and dusted after a long and hectic month filled with celeb filled front rows and onstage appearances, extravagant after parties and every fashionista trying to outdo each other in the style stakes!
Some…
Christian Audigier brings his latest line of tattoo inspired knits and clothing to choicestore.co.uk this winter. The man behind cult brand Ed Hardy brings his high end line full of embellished studded tees and crystal adorned hoodies that have been seen…
| Our new favourite boyband The Risk popped in to our White City store this week to pick up some new… |
Wolverine footwear has over 125 years of experience and is known to be ‘relentless by nature.’ Wolverine’s rich heritage of…