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Choice Store launches in Stratford City

The Westfields shopping mall in Stratford, East London was a monumental opening and it was extra special for us as we opened our seventh store right in the heart of it!
Choice Store @ Westfields Stratford City
With a polished shop fit and stocked with the…
Sale is Here!

Sale is Here!

Sale Sale Sale! Everybody loves a bargain and with a sale up to 50% off on selected items you would be mad to miss it! No need to haggle and no need to negotiate the discounts are real so take a…

Juicy or Sour

Juicy or Sour

The weekend of the 17th- 18th April 2010 saw the London temperatures reach a lovely 21 degrees!!!! This rapid heat wave caused me to panic and think what to wear???? Confused and unsure I opted on Saturday to wear a…

New Arrivals!

New Arrivals!

We know that summer’s barely even got here yet, but the pre-season collections for autumn/winter are coming in fast!! We have got some fabulous new pieces from best selling brand Juicy Couture including this uber cute white toweling playsuit!

Also new this…

New Juicy Collection!

New Juicy Collection!

We’ve just received our latest Juicy delivery and there are plenty of summer treats in store from our favourite US brand!! We love the neon pink Cutie flip flops perfect with tanned feet on hot summer days!! The Cherry print terry tracksuit looks…

Juicy Couture

Juicy Couture

1994 saw the creation of the luxury casual fashion brand
Juicy Couture, now world famous for it’s clothing and accessories alike, the fun tongue in cheek brand has been propelled into world success since it’s launch over a decade ago.

Gela Nash Taylor and…

Barbie Hits 50!

Barbie Hits 50!

No-one looks as good for their years as our favorite golden tanned, long limbed bouffant haired Mattel creation, Barbie! To celebrate Barbie hitting the big 5-0, a catwalk show was held in her honour at New York Fashion week. Fifty…

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